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I recently attended an industry convention and was touring the exhibitor’s hall and listened to several speaker sessions.  While there was the typical focus on showcasing new products, sales and retention, and new concepts like big data analytics and business intelligence, what was most interesting and surprising was the absence Read more…

There are many market forces impacting the club industry and the road ahead promises to be a tumultuous one for many clubs. Many of these forces are already impacting clubs across the US.  A perfect storm of sorts, with the convergence of: Excess Capacity and Competition – too many golf Read more…